Kanoo to sponsor JCA Premier League for 23rd Time -By : Syed Mussarat Khalil


Yusuf Bin Ahmed Kanoo Group will sponsor Kanoo Premier League being organized under the auspices of Jeddah Cricket Association (JCA). This was announced recently when the sponsorship agreement was signed between Kanoo and JCA.

The cheque for sponsorship fees was handed over by Area Manager Sheikh Ahmed Fawzi Kanoo to JCA CEO Muhammad Iqbal at the Kanoo office in Jeddah in the presence of JCA’s Vice President Hamid Rana and Executive Secretary Ahmed Bin Mahfooz and Kanoo’s Sultan Al Yazeedi Executive Marketing & Public Relation Manager.

Aijaz Ahmed Khan president JCA stated that this will be the 23rd year of Kanoo sponsorship as part of it Corporate Social Responsibility to support sports in general and JCA cricket activities in particular. Kanoo cricket team was also part of JCA Leagues till 2013 and has been the recipient over 50 Trophies in the past 25 years.

Yusuf Bin Ahmed Kanoo Group a 126 year old business conglomerate, is one of the largest independent family owned business having diversified interest in shipping, travel & tourism, machinery, power generation and energy services, oil and gas, logistics and freight forwarding, specialty chemicals and retail and commercial activities with its Head office in Bahrain and business spread over UAE, Saudi Arabia, Bahrain, Oman and Qatar.

Muhammad Iqbal thanked Ahmed Kanoo and the Management for their continuous support to JCA activities, especially Mr. Khalid Kanoo. JCA officials also gave a brief presentation of its various cricketing activities including its on-going CIT SPL T20, the upcoming Saudi Cup, Intercity 2 match series against Riyadh and International tour expected in 2017 – and invited Kanoo to be a part of it as one of the co-sponsors. Mr. Iqbal informed that JCA has decided to distribute Kanoo name T Shirts and Caps for this year’s Kanoo League to all participating teams, sample of which was shown to Ahmed Kanoo who very much appreciated the idea and assured them of Kanoo's continuous support in future also. He informed them of Mr. Khalid Kanoo’s keenness in JCA and consequently showed his own interest of Kanoo participating in other JCA activities after approval from their management. He even promised JCA officials that he will try to visit JCA Cricket Complex for the final of Kanoo Premier League. JCA expressed hope that Kanoo which had earlier sponsored teams in the JCA Leagues, will also look into the possibility of sponsoring a team in the near future, the idea was shared by Ahmed Kanoo also.

The Kanoo Premier League matches will be played over a period of 3 months, with 13 teams competing each other on a league c** knock-out basis to decide the Winner and Runner of the prestigious Kanoo Cup.

Posted on Dec 03, 16 | 9:52 am